BRI Meeting

I just finished SGE class, where we discussed our definitions of globalization, and how the needs of people in the established, emerging, and survival economies make for different business opportunities. We're reading Capitalism at the Crossroads by Stuart Hart, which is a great book that I'm actually rereading.

After class, my team and I met to discuss our Big Red Incubator project. We have our first deliverable due next Thursday, so we met and plotted our strategy for putting together something that will be really useful to the client.

So far, I can really recommend BRI as an extracurricular activity. My team of three has a local client (can't provide specifics due to a non-disclosure agreement) in the energy space, and we have already succeeded in shaking up the way our company looks at their eventual market entrance. We aim to help them succeed and help them manage expectations, since like many small start-up entrepreneurs, they believe they're going to take over the world by next year. As business school students, we can help take them through a proper market segmentation process and make specific incremental recommendations that will get them set up for the long-term.

Next, I have spreadsheet modeling class, which has a quiz to test my Excel skills (or lack thereof, which is why I'm taking the class in the first place). Fingers are crossed on that one.